Listen Live

Kirk Elmquist Talks Marketing, New Position with TCED

Kirk Elmquist (Photo courtesy Branson Tri-Lakes News)

The Branson Lakes Region is in a great position to see continued growth in the Tourism Industry according to the newly appointed Executive Director of the Tourism Community Enhancement District. 

Kirk Elmquist during a visit to KRZK’s “Ozarks Now” program talks of how Branson and the Lakes Region has the perfect combination of the outdoors, entertainment, and attractions to have visitors make return trips to the area while also attracting new visitors. 

Elmquist also addressed the current discussions between the City of Branson and the Branson Chamber on the marketing of the city. Elmquist clarified as did Branson Mayor Larry Milton in a recent Branson Tri-Lakes News story that there are two different funds, the contract that Branson directly has with the Chamber for marketing from its Tourism Tax and the TCED contract with the Chamber that includes Branson as well as areas in Stone County around Shepherd of the Hills and Silver Dollar City. Elmquist says he has been encouraged by recent dialogue on all sides to come up with the best plan to attract visitors to the Lakes Region.

The complete interview can be heard below:

 

More from Local News

  • Severe Weather, Rain Chances Increasing

    National Weather Service forecasters continue to monitor the potential for severe thunderstorms over the next few days plus a chance of heavier rain going into the weekend. 

  • College of the Ozarks students experience new Global War on Terrorism Tour

    POINT LOOKOUT, MO. – College of the Ozarks students returned last week from a visit to New York City, Washington D.C., and Shanksville, Pennsylvania, as part of a new College-led initiative, called The Global War on Terrorism Tour, which took place March 9 – 15.

  • Downtown Branson Construction Set to Begin This Week

    The next phase of the Downtown Branson Streetscape Project is set to begin this week.

  • Branson School District 2025-2026 Kindergarten Registration

    BRANSON, MO (March 31, 2025) – Branson Public Schools kindergarten registration for the 2025-2026 school year will open on April 14. To be considered for placement, children must reside within the boundaries of Branson School District, turn five years old on or before July 31, 2025, and complete a free developmental screening through the Branson Parents as Teachers program.

  • Silver Dollar City Launches New Festival – Spring Exposition

    OZARK MOUNTAINS, Mo. (March 27, 2025) – Step into spring and step back to simpler times during Silver Dollar City’s new Spring Exposition, April 10 through May 12. The festival is a springtime celebration of authentic American food, music and culture with fun for the whole family.

Ways To Listen to KCAX Branson 4U

  • Download The App that Fits Your Lifestyle

    Click the links below if you have an Apple or Android phone to download our app. This will let you listen to us no matter where you are. On the lake? No problem, In another country? No problem. If you use Alexa at home, just say "Alexa, Play Branson4u" no matter where you live.

  • Apple store

    Download here if you have an Apple device, including iPhone, iPad, or Mac.
    This will place our app directly on the desktop of your device, making it easy to
    access with just a click. Plus, our app is compatible with Apple CarPlay, so you can
    seamlessly use it in your car too!

  • Google Play

    Download here if you have an Android device, including phone, tablet, or computer.
    This will place our app directly on the home screen of your device, making it easy to
    access with just a tap. Plus, our app is compatible with Android Auto, so you can seamlessly
    use it in your car too!

  • Alexa

    If you use Alexa at home, just say "Alexa, Play Branson4u" no matter where you live.
    Download Alexa here!

Weather on KCAX Branson 4U

Clear 71°
Dew Point: 66°
Humidity: 83%
Pressure: 29.53"
Visibility: 10 miles
Winds: S @ 10 mph
play_arrow Loop Radar
7:10 am
Leaflet | Powered by Esri | Esri, DigitalGlobe, GeoEye, Earthstar Geographics, CNES/Airbus DS, USDA, USGS, AeroGRID, IGN, and the GIS User Community
Automatic Popup